How To Be Doc Searls
If you, like me, have a new blog, and want more traffic, fame and chicks knocking on your door, you could do worse than follow this advice from Dave Pollard:
1. Give the market what it wants. So, I will be an antiwar blogger. That may be in demand as soon as gas hits $2 per gallon.
2. Be really patient anyway. OK. Are we there yet?
3. Don't copycat. But it is OK if I quote? Extensively?
4. Learn from your successes, your failures and your customers. That may actually reveal something about me that I don’t want to know.
5. Join a club and network like mad. That means work. I am lazy. Calvin is my hero.
6. Blogging is one of the rare 'businesses' that isn't a zero-sum game. You want to dance with the beauty of the school, and the answer is “be yourself”.
I will be patient, then, o Zen Blogging Master. Who is Dave Pollard anyway?